Revenue
Gain Traffic offers strategic advice and expertise in managing your Rate Strategy, Revenue and Yield Management practices.
We provide expertise in forecasting, budgeting, public pricing, corporate and wholesale contracting
and more.
FAQ
The concept is based on understanding, anticipating and influencing your guests’ behaviour in order to maximise revenue or profits for your hotel. Think of it as the art behind the science of room supply and demand.
The goal of yield management is not merely to increase room rates or occupancy; rather, it’s to maximise your hotel’s revenue by forecasting your room supply and demand across a variety of key factors.
What is Yield Management?
Through yield management you can understand, anticipate and influence your guests’ behaviour to maximise revenue or profits for your hotel. Think of it as the art behind the science of room supply and demand.
The goal of yield management is not merely to increase room rates or occupancy; instead, it’s to maximise your hotel’s revenue by forecasting your room supply and demand across various key factors.
What is Revenue Management?
Revenue management is used to predict customer behaviour, optimise pricing, product availability, and distribution to maximise the amount of revenue you bring in. The practise relies heavily on collecting data and analytics to identify patterns and forecast levels of demand.
